Typography – the font style used are a plain formal bold looking sans serif font. These suggest that the information is straight to the point and this is also is easy to read for the reader like the title and the cover lines. The effect this font is supposed to have on the audience is that it is bold and easy to the eye. This is grabs the audience’s attention right away catching the eye. These font styles were chosen for the reason that is very appealing and bold to point font style goes with hip-hop genre. Font styles for hip hop magazine normally have a bold look.
Layout – the layout is well ordered on the page. With the main image being surrounded by the cover stories. The caption on the picture is good as it stands out on the background of the red shirt and puffs and sell lines have been incorporated into this caption. The ordered layout on the page has the effect on the reader that everything is organized and easy to understand. Everything is manageable and easy to read. The magazine layout doe follow the route of the eye with it going through the title, then the center of the main image and the cover lines and finishing with the caption. The principal of thirds is also used in this as the main 4 points. There is a good amount of text to image as the text surrounds the main images well and it doesn’t drown the image out.
Colour – the main colors that are used in this front cover are red black and white. The black and white are two colors that can be used to make to text stand out to the audience and can appeal to the eye. This could be why these two colors are chosen because they stand out. The red could be chosen as this goes well with the red top that the male character is wearing in the picture and so this goes well with the colour scheme of the front cover.
Images - an eye level medium close up shot is used. This has the effect of the male character looking straight at the audience. The male character is looking straight at the camera when the shot was taken so it gives the effect he is looking at you.
Mode of address – the front cover speaks to the audience using the bold fonts, puffs on the text and sell lines. Also the picture is thought about as the he is looking straight at the audience which can attract the audience. The bold sans serif font gives a straight to the point impression on the magazine front cover.
Typography – a bold sans serif font style is used for the title of the page saying contents as this links with the house style font of the magazine having a bold, eye catching font. This font style suggests that these are keywords and that they want the audience to see this as it appears more to a person. The other text on the page which is the actual contents of the magazine has a curly an informal look for the tittle and this also contains different font types. The different variations of font styles in the same text can make the audience read more of the text. These variations in font style can make the audience read on and this is also unique to see the same text to have different styles.
Layout – the layout is ordered with the main images on the left hand side of the page and the actual contents of the magazine on the right Coolum of the page. This has the effect of having the picture taking up most of the page and having little room for text and the audience sees the picture being the main point of the magazine. This contents page doesn’t follow the route of the eye or principal of thirds. The ratio of image to text is there is a lot more of the image than text and there is little room for the text.
Colour – a pale black, white and grey colour are used on this page. These colors connote quite a dull and boring feel to the page. These colors have been used to make the red heart on his chest stand out. With the red colour being the significant colour on the page, the colour red also connotes a romantic theme to the picture.
Images – A medium close up shot is used at a normal angle. This gives the effect like the front cover of having the character looking straight at the audience. The mise-en scene of the photo with the grey background and suit and then the bright red heart on the man’s chest makes the red heart really stand out on the page. This prop suggest something to do with love and romance.
Mode of address – the contents page speaks to the audience by the way they have used different font style in the contents page and the bold tittle at the top of the page to stand out. Also the picture speaks to the audience as it a dull colour picture the red heart stands out speaking to the audience that’s the heart is something important to do with this male character. Language used is formal.
Typography – the bold sans serif font is used again so carry on the house style look of the magazine. This bold font on pull quote and on the headlines on the double page spread can attract the audience to read the article. The connotations of this font suggest that this woman in brave having a bold font. This font is supposed to attract them to read the large oversized fonts so this can get them to read the rest of the article. This font style could have been chosen as seeing the big body of normal text can be overwhelming for the reader so having a big bold font quote and headline on the page can encourage them to read on.
Layout – this double page spread has a good ordered layout. The top half of both pages has pictures of this female charter all in different poses. The bottom half of the page has he main body of the text. The route of the eye is used in this because the audience would see the different picture at the top of the page and then see the text and this would give the effect attracting the readers. There is a balanced ratio of image to text with top and bottom half of the page being split one for the images and the other for the text therefore this gives this balanced ratio.
Colour – white and black are the colors on this page but secondary colors on page is the red on the dress of the female and the blue on the headline on the article.
Images – and long shot from a low angle have been used on this image. The effect of this it shows the whole of the female character and it shows the whole of her costume. The mise en scene of the costume is the most important with the red low cut dress this can have something to do with her r’n’b style.
Mode of address – the double page spread speaks to the audience with the bold look of the text, quotes and headlines and the bright white background is appealing. The language used is in a formal relaxed manner. There is no slang used but it easy reading the audience.
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